Children's television : the economics of exploitation / [by] William Melody.
Turning young children into premature consumers has always been a potential danger of commercial television. In recent years improved marketing technology has enabled the television industry to pinpoint specialized audiences at specific times. Unfortunately, the ability to reach a young audience has...
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Main Author: | Melody, William H. |
---|---|
Corporate Author: | Action for Children's Television |
Format: | Book |
Language: | English |
Published: |
New Haven :
Yale University Press,
1973.
|
Series: | Yale fastback ;
12. |
Subjects: |
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