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Table of Contents: “…Social psychology and behaviorism -- The behavioristic significance of attitudes -- The behavioristic significance of gestures -- Rise of parallelism in psychology -- Parallelism and the ambiguity of consciousness -- The program of behaviorism -- Wundt and the concept of the gesture -- Imitation and the origin of language -- The vocal gesture and the significant symbol -- Thought, communication, and the significant symbol -- Meaning -- Universality -- The nature of reflective intelligence -- Behaviorism, Watsonism, and reflection -- Behaviorism and psychological parallelism -- Mind and the symbol -- The relation of mind to response and environment -- The self and the organism -- The background of the genesis of the self -- Play, the game, and the generalized other -- The self and the subjective -- The I and the me -- Social attitudes and the physical world -- Mind as the individual importation of the social process -- The I and the me as phases of the self -- The realization of the self in the social situation -- The contributions of the me and the I -- The social creativity of the emergent self -- A contrast of individualistic and social theories of the self -- The basis of human society: man and the insects -- The basis of human society: man and the vertebrates -- Organism, community, and environment -- The social foundations and functions of thought and communication -- The community and the institution -- The fusion of the I and the me in social activities -- Democracy and universality in society -- Further consideration of religious and economic attitudes -- The nature of sympathy -- Conflict and integration -- The functions of personality and reason in social organization -- Obstacles and promises in the development of the ideal society -- Summary and conclusion -- The function of imagery in conduct -- The biologic individual -- The self and the process of reflection -- Fragments on ethics.…”

Table of Contents: “…Social psychology and behaviorism -- The behavioristic significance of attitudes -- The behavioristic significance of gestures -- Rise of parallelism in psychology -- Parallelism and the ambiguity of consciousness -- The program of behaviorism -- Wundt and the concept of the gesture -- Imitation and the origin of language -- The vocal gesture and the significant symbol -- Thought, communication, and the significant symbol -- Meaning -- Universality -- The nature of reflective intelligence -- Behaviorism, Watsonism, and reflection -- Behaviorism and psychological parallelism -- Mind and the symbol -- The relation of mind to response and environment -- The self and the organism -- The background of the genesis of the self -- Play, the game, and the generalized other -- The self and the subjective -- The I and the me -- Social attitudes and the physical world -- Mind as the individual importation of the social process -- The I and the me as phases of the self -- The realization of the self in the social situation -- The contributions of the me and the I -- The social creativity of the emergent self -- A contrast of individualistic and social theories of the self -- The basis of human society: man and the insects -- The basis of human society: man and the vertebrates -- Organism, community, and environment -- The social foundations and functions of thought and communication -- The community and the institution -- The fusion of the I and the me in social activities -- Democracy and universality in society -- Further consideration of religious and economic attitudes -- The nature of sympathy -- Conflict and integration -- The functions of personality and reason in social organization -- Obstacles and promises in the development of the ideal society -- Summary and conclusion -- The function of imagery in conduct -- The biologic individual -- The self and the process of reflection -- Fragments on ethics.…”
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Table of Contents: “…Social psychology and behaviorism -- The behavioristic significance of attitudes -- The behavioristic significance of gestures -- Rise of parallelism in psychology -- Parallelism and the ambiguity of consciousness -- The program of behaviorism -- Wundt and the concept of the gesture -- Imitation and the origin of language -- The vocal gesture and the significant symbol -- Thought, communication, and the significant symbol -- Meaning -- Universality -- The nature of reflective intelligence -- Behaviorism, Watsonism, and reflection -- Behaviorism and psychological parallelism -- Mind and the symbol -- The relation of mind to response and environment -- The self and the organism -- The background of the genesis of the self -- Play, the game, and the generalized other -- The self and the subjective -- The I and the me -- Social attitudes and the physical world -- Mind as the individual importation of the social process -- The I and the me as phases of the self -- The realization of the self in the social situation -- The contributions of the me and the I -- The social creativity of the emergent self -- A contrast of individualistic and social theories of the self -- The basis of human society: man and the insects -- The basis of human society: man and the vertebrates -- Organism, community, and environment -- The social foundations and functions of thought and communication -- The community and the institution -- The fusion of the I and the me in social activities -- Democracy and universality in society -- Further consideration of religious and economic attitudes -- The nature of sympathy -- Conflict and integration -- The functions of personality and reason in social organization -- Obstacles and promises in the development of the ideal society -- Summary and conclusion -- The function of imagery in conduct -- The biologic individual -- The self and the process of reflection -- Fragments on ethics.…”
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Table of Contents: “…Codifying the social scientific style: the APA Publication Manual as a behaviorist rhetoric /…”

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Table of Contents: “…John Broadus Watson: Behaviorist --…”
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Table of Contents: “…-- A critique of the concepts of resistance in behavior therapy -- A psychoanalytic critique of the behavioral contributions -- Psychoanalytic resistance and behavioral nonresponsiveness: a dialectical impasse -- A perspective on the dynamic contributions -- Thoughts on the resistance chapters -- Behaviorists, cognitive behaviorists, and behavior analytic writers -- Behavior-analytic considerations of alternative clinical approaches.…”

Table of Contents: “…What is behaviorism? -- Why the behaviorist has no instinct -- The behavior of the gut -- a study in human emotions -- Memory as the behaviorist sees it -- How we think : a behaviorist's view -- The myth of the unconscious -- Can the adult change his personality.…”

Table of Contents: “…Introduction: shaping a profession: behaviorism in American psychology -- The birth of psychological behaviorism -- From apogee to perigee: radical behaviorism appears but fails to take root -- The conceptual basis of neobehaviorism and behavioral science -- The behaviorist as research manager: clark L. hull and the Writing of principles of behavior -- The behaviorist as philosopher: B. …”
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Table of Contents: “…Getting off the page -- How to misbehave as a behaviorist (if you're Wyndham Lewis) -- Erskine Caldwell, smut, and the paperbacking of obscenity -- Sin, sex, and segregation in Lillian Smith's Silent south.…”
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Table of Contents: “…Inventive beginnings -- Between two lives -- A hill of dreams -- The birth of a new science -- Behaviorist at large -- The social inventor emerges -- A design for living -- Educational engineering -- Beyond the American tradition -- Master of self-management.…”

Table of Contents: “…Biblical roots -- Eternal punishment -- Breaking wills -- Methodologies of punishment -- The last resort -- Secular rationales. Justifications -- Behaviorist arguments -- IV. Consequences. Anxiety and fear -- Anger and hate -- Empathy and apathy -- Melancholy and depression -- Obsessiveness and rigidity -- Ambivalence: Protect and destroy -- Dissociation -- Paranoia -- Sadomasochism -- Domestic violence -- Aggression and delinquency -- Authoritarianism -- The Apocalyptic impulse -- V. …”

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Table of Contents: “…Mead's social psychology / Gary A. Cook -- A social behaviorist interpretation of the Meadian "I" / J. David Lewis -- The paradigm shift in Mead / Jürgen Habermas -- Mead : symbolic interaction and the self / Ernst Tugendhat -- The powers and capabilities of selves : social and collective approaches / Guy E. …”
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Table of Contents: “…Mead's social psychology / Gary A. Cook -- A social behaviorist interpretation of the Meadian "I" / J. David Lewis -- The paradigm shift in Mead / Jürgen Habermas -- Mead : symbolic interaction and the self / Ernst Tugendhat -- The powers and capabilities of selves : social and collective approaches / Guy E. …”

Table of Contents: “…Thomas Aquinas and dualism -- Duns Scotus and William of Ockham: the cusp of the Middle Ages -- Thomas Hobbes: grandfather of modern psychology -- Rene Descartes: medieval man of the Renaissance -- John Locke: a no-nonsense developmental psychologist -- Gottfried Leibneiz and necessary truths -- Bishop Berkeley and the consequences of nominalism -- David Hume: Some consequences of British empiricism -- Thomas Jefferson and the Declaration of Independence -- Immanuel Kant and the foundational stance in psychology -- John Stuart Milles: a contemporary psychologist -- Charles Darwin: the Newton of biology -- Wilhelm Wundt: The founder of experimental psychology -- Franz Brentano: Intuition and the mental -- Sigmund Freud and the concept of mental health -- John B. Watson and the Behaviorists -- Some notes on the Gestalt Movement -- Extroduction.…”
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Table of Contents: “…-- Inadequacies of the non-mediational model -- Measurement and theory in mediational research -- MEdiational model I: covert conditioning -- The covert conditioning therapies: counterconditioning, thought stopping, and coverant control -- The covert conditioning therapies: covert sensitization, reinforcement, extinction, and modeling -- Mediational model II: information processing -- Mediational model III: the cognitive learning model -- The cognitive therapies: cognitive restructuring and self-instruction -- The cognitive therapies: coping skills training, problem solving, and attribution -- Belief, counter-control, and choice -- Biological relevancies -- An emerging paradigm: the personal scientist -- The thinking behaviorist: a postscript.…”

Table of Contents: “…An unrequited passion -- The pen-man -- the added element -- Conjunctions and substitutions ; Things humanized ; Human beings turned into things ; Money and love ; Madame Bovary, a man ; A binary world -- The four times of Madame Bovary ; A singular or specific time ; Circular time or repetition ; Immobile time or plastic eternity ; Imaginary time -- The transformation of the narrator ; A plural narrator-character: the mysterious "we" ; The omniscient narrator ; Singular character-narrators ; The words in italics: the rhetorical level ; Obstructive images ; The "style indirect libre" -- The first modern novel -- The birth of the antihero -- The novel is form -- Interior monologue ; The techniques of objectivity: the behaviorist novel ; Bertolt Brecht and Flaubert or paradox ; Literature as negative participation in life.…”

Table of Contents: “…What Is Intrinsic Motivation? -- App. C. The Behaviorists Talk Back.…”
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Table of Contents: “…Perls -- Gestalt therapy: a behavioristic phenomenology / Elaine Kepner and Lois Brien -- Present-centeredness: technique, prescription, and ideal / Claudio Naranjo -- Sensory functioning in psychotherapy / Erving Polster -- The paradoxical theory of change / Arnold Beisser -- The tasks of the therapist / Joen Fagan -- An introduction to gestalt techniques / John B. …”

Table of Contents: “…Snodgrass -- The man in the dead machine / Donald Hall -- U-24 anchors off New Orleans / Turner Cassity -- Wiedersehen / Miller Williams -- The brother / Larry Rubin -- The behaviorist; The faucets / Van K. Brock -- Windward of Hilo / John N. …”