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1
Micromarketing : get big results by thinking and acting small /
by Verdino, Greg.
Published 2010
Subjects: “...Marketing....”
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2
Think before you engage : 100 questions to ask before starting a social media marketing campaign /
by Peck, Dave D.
Published 2011
Subjects: “...Marketing....”
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3
Marketing communication and promotion : text and cases /
by Nickels, William G
Published 1984
Subjects: “...Communication in marketing...”
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4
Marketing for dummies /
by Hiam, Alexander.
Published 1997
Subjects: “...Marketing -- Management....”
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5
Inside information : making sense of marketing data /
by Smith, D. V. L.
Published 2001
Subjects: “...Marketing research....”
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6
Marketing your business : a guide to developing a strategic marketing plan /
by Nykiel, Ronald A.
Published 2003
Subjects: “...Marketing -- Decision making....”
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7
Breakthrough branding : positioning your library to survive and thrive /
by Walters, Suzanne.
Published 2013
Subjects: “...Libraries -- Marketing....”
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8
Creating your library brand : communicating your relevance and value to your patrons /
by Doucett, Elisabeth.
Published 2008
Subjects: “...Libraries -- Marketing....”
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9
StoryBranding 2.0 : creating standout brands through the purpose of story /
by Signorelli, Jim.
Published 2014
Subjects: “...Branding (Marketing)...”
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10
Membership marketing in the digital age : a handbook for museums and libraries /
by Rich, Patricia, Hines, Dana
Published 2016
Subjects: “...Association marketing....”
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11
Business-to-business market research /
by Block, Martin P., 1946-
Published 2005
Subjects: “...Industrial marketing -- Research....”
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12
Meatball sundae : is your marketing out of sync? /
by Godin, Seth
Published 2007
Subjects: “...Marketing -- Management....”
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13
Marketing for nonprofit organizations.
by Kotler, Philip.
Published 1974
Subjects: “...Marketing....”
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14
Getting China and India right : strategies for leveraging the world's fastest-growing economies for global advantage /
by Gupta, Anil K., 1949-
Published 2009
Subjects: “...Marketing -- China....”
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15
Marketing for entrepreneurs : concepts and applications for new ventures /
by Crane, Frederick G.
Published 2010
Subjects: “...Marketing -- Management....”
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16
Marketing research : an applied orientation /
by Malhotra, Naresh K.
Published 2010
Subjects: “...Marketing research....”
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17
Marketing concepts for libraries and information services /
by De Sáez, Eileen Elliott
Published 2002
Subjects: “...Libraries -- Marketing....”
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18
Marketing research : an applied orientation /
by Malhotra, Naresh K.
Published 2019
Subjects: “...Marketing research....”
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19
Marketing : the retro revolution /
by Brown, Stephen, 1955 March 23-
Published 2001
Subjects: “...Marketing....”
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20
Marketing : the core /
by Kerin, Roger A.
Published 2016
Subjects: “...Marketing....”
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21
Marketing : the core /
by Kerin, Roger A.
Published 2009
Subjects: “...Marketing....”
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22
The 22 immutable laws of marketing : violate them at your own risk /
by Ries, Al.
Published 1994
Subjects: “...Marketing....”
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23
All marketers are liars : the power of telling authentic stories in a low-trust world /
by Godin, Seth.
Published 2005
Subjects: “...Marketing....”
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24
Marketing : the core /
by Kerin, Roger A.
Published 2013
Subjects: “...Marketing....”
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25
Advocacy : championing ideas and influencing others /
by Daly, John A. 1952-
Published 2011
Subjects: “...Branding (Marketing)...”
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26
Subject headings for establishing & maintaining a marketing library/file
Published 1965
Subjects: “...Subject headings -- Marketing...”
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27
The marketing mavens /
by Capon, Noel.
Published 2007
Subjects: “...Relationship marketing....”
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28
Marketing for special and academic libraries : a planning and best practices sourcebook /
Subjects: “...Academic libraries -- Marketing....”
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29
Statistical modeling for management /
by Moutinho, Luiz.
Published 2008
Subjects: “...Marketing -- Mathematical models....”
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30
The librarian's nitty-gritty guide to content marketing /
by Solomon, Laura, 1967-
Published 2016
Subjects: “...Libraries -- Marketing....”
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31
Internet marketing : a practical approach /
by Charlesworth, Alan, 1956-
Published 2009
Subjects: “...Internet marketing....”
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32
Marketing and social media : a guide for libraries, archives, and museums /
by Koontz, Christie, Mon, Lorri M.
Published 2014
Subjects: “...Libraries -- Marketing....”
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33
The long tail : why the future of business is selling less of more /
by Anderson, Chris, 1961-
Published 2006
Subjects: “...Market segmentation....”
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34
BrandDigital : simple ways top brands succeed in the digital world /
by Adamson, Allen P.
Published 2008
Subjects: “...Branding (Marketing)...”
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35
Evaluation of lifestyle/fashion websites as a magazine supplement /
by Aller, Isabel.
Published 2007
Subjects: “...Web sites -- Internet marketing....”
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36
Emotional branding : the new paradigm for connecting brands to people /
by Gobé, Marc.
Published 2001
Subjects: “...Branding (Marketing)...”
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37
Marketing your library's electronic resources : a how-to-do-it manual for librarians /
Subjects: “...Libraries -- Marketing....”
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38
Marketing management : a customer-oriented approach /
by Clow, Kenneth E.
Published 2010
Subjects: “...Marketing -- Management....”
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39
A short-cut to marketing the library /
by Helinsky, Zuzana, 1950-
Published 2008
Subjects: “...Libraries -- Marketing....”
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40
Getting it published : a guide for scholars and anyone else serious about serious books /
by Germano, William P., 1950-
Published 2001
Subjects: “...Authorship -- Marketing....”
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41
Marketing the best deal in town : your library : where is your purple owl? /
by Rossiter, Nancy.
Published 2008
Subjects: “...Libraries -- Marketing....”
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42
Strategic marketing management /
Published 1991
Subjects: “...Marketing -- Management....”
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43
Managing and measuring return on marketing investment /
by Beaman, Karen V.
Published 2008
Subjects: “...Marketing -- Evaluation....”
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44
Marketing plans that work : targeting growth and profitability /
by McDonald, Malcolm
Published 1997
Subjects: “...Marketing -- Planning...”
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45
Know your market : how to do low-cost market research /
by Frigstad, David B.
Published 1995
Subjects: “...Marketing research....”
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46
The green marketing manifesto /
by Grant, John, 1964-
Published 2007
Subjects: “...Green marketing....”
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47
Integrated marketing communication : creative strategy from idea to implementation /
by Blakeman, Robyn, 1958-
Published 2007
Subjects: “...Communication in marketing....”
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48
Permission marketing : turning strangers into friends, and friends into customers /
by Godin, Seth.
Published 1999
Subjects: “...Relationship marketing....”
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49
The brand marketing book : creating, managing, and extending the value of your brand /
by Marconi, Joe.
Published 2000
Subjects: “...Branding (Marketing)...”
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50
The SAGE handbook of international marketing /
Published 2009
Subjects: “...Export marketing....”
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51
Marketing management /
Subjects: “...Marketing -- Management....”
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52
Marketing management /
by Boyd, Harper W., Massy, William F.
Published 1972
Subjects: “...Marketing -- Management....”
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53
Readings in marketing management /
Published 1971
Subjects: “...Marketing -- Management....”
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54
Marketing management /
by Kotler, Philip.
Published 2009
Subjects: “...Marketing -- Management....”
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55
Marketing management /
by Kotler, Philip.
Published 2003
Subjects: “...Marketing -- Management....”
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56
Kotler on marketing : how to create, win, and dominate markets /
by Kotler, Philip.
Published 1999
Subjects: “...Marketing -- Management....”
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57
Hands-on social marketing : a step-by-step guide /
by Weinreich, Nedra Kline.
Published 1999
Subjects: “...Social marketing....”
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58
Brand spirit : how cause related marketing builds brands /
by Pringle, Hamish.
Published 1999
Subjects: “...Social marketing....”
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59
Fundamentals of marketing research /
by Smith, Scott M.
Published 2005
Subjects: “...Marketing research....”
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60
Marketing plans that work /
by McDonald, Malcolm.
Published 2002
Subjects: “...Marketing -- Planning....”
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61
Marketing moxie for librarians : fresh ideas, proven techniques, and innovative approaches /
by Watson-Lakamp, Paula
Published 2015
Subjects: “...Libraries -- Marketing....”
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62
Complete handbook of profitable marketing research techniques /
by Vichas, Robert P
Published 1982
Subjects: “...Marketing research...”
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63
How brands grow : what marketers don't know /
by Sharp, Byron.
Published 2010
Subjects: “...Branding (Marketing)...”
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64
Different : escaping the competitive herd /
by Moon, Youngme.
Published 2011
Subjects: “...Marketing....”
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65
Crash course in marketing for libraries /
by Alman, Susan Webreck.
Published 2007
Subjects: “...Libraries -- Marketing....”
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66
Marketing for non-profit organizations /
by Rados, David L., 1933-
Published 1981
Subjects: “...Nonprofit organizations -- Marketing....”
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67
Putting marketing ideas into action /
by Hart, Keith.
Published 1999
Subjects: “...Libraries -- Marketing....”
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68
Global marketing strategies /
by Jeannet, Jean-Pierre.
Published 2004
Subjects: “...Export marketing -- Management....”
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69
Marketing management : a cultural perspective /
Published 2012
Subjects: “...Marketing -- Management -- Cross-cultural studies....”
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70
Advertising 2.0 : social media marketing in a Web 2.0 world /
by Tuten, Tracy L., 1967-
Published 2008
Subjects: “...Internet marketing....”
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71
Managing and growing a cultural heritage web presence : a strategic guide /
Subjects: “...Cultural property -- Internet marketing....”
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72
Organic, inc. : natural foods and how they grew /
by Fromartz, Samuel.
Published 2006
Subjects: “...Natural foods -- Marketing....”
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73
The thank you economy /
by Vaynerchuk, Gary.
Published 2011
Subjects: “...Branding (Marketing)...”
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74
The secret sales pitch : an overview of subliminal advertising /
by Bullock, August.
Published 2004
Subjects: “...Marketing -- Psychological aspects....”
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75
Crossing the chasm : marketing and selling disruptive products to mainstream customers /
by Moore, Geoffrey A., 1946-
Published 2002
Subjects: “...High technology -- Marketing....”
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76
The marketing of ideas and social issues /
by Fine, Seymour H.
Published 1981
Subjects: “...Marketing -- Social aspects -- United States....”
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77
Standing room only : strategies for marketing the performing arts /
by Kotler, Philip.
Published 1997
Subjects: “...Performing arts -- Marketing....”
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78
Marketing to older consumers : a handbook of information for strategy development /
by Moschis, George P., 1944-
Published 1992
Subjects: “...Marketing...”
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79
Interviewing groups and individuals in qualitative market research /
by Chrzanowska, Joanna.
Published 2002
Subjects: “...Interviewing in marketing research....”
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80
Free : how today's smartest businesses profit by giving something for nothing /
by Anderson, Chris, 1961-
Published 2010
Subjects: “...Marketing....”
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81
Mission-based marketing : positioning your not-for-profit in an increasingly competitive world /
by Brinckerhoff, Peter C., 1952-
Published 2010
Subjects: “...Nonprofit organizations -- Marketing....”
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82
Consumer behavior : how humans think, feel, and act in the marketplace /
by Mittal, Banwari.
Published 2008
Subjects: “...Marketing....”
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83
The market research toolbox : a concise guide for beginners /
by McQuarrie, Edward F.
Published 2006
Subjects: “...Marketing research -- Methodology....”
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84
Marketing payback : is your marketing profitable? /
by Shaw, Robert, 1950-
Published 2005
Subjects: “...Marketing....”
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85
Qualitative methods for marketplace research /
by Sayre, Shay.
Published 2001
Subjects: “...Marketing research -- Methodology....”
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86
Contemporary issues in marketing and consumer behaviour /
by Parsons, Elizabeth.
Published 2009
Subjects: “...Marketing....”
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87
Markets and marketing in developing economies /
Subjects: “...Marketing -- Developing countries....”
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88
Multivariate analysis in marketing : theory and application /
Published 1971
Subjects: “...Marketing....”
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89
Marketing to women : how to increase your share of the world's largest market /
by Barletta, Marti.
Published 2006
Subjects: “...Marketing....”
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90
Ten key customer insights : unlocking the mind of the market /
by Schieffer, Robert.
Published 2005
Subjects: “...Marketing....”
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91
Careers in marketing /
by Stair, Lila B.
Published 2001
Subjects: “...Marketing -- Vocational guidance....”
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92
Export strategy, markets and competition /
by Piercy, Nigel.
Published 1982
Subjects: “...Export marketing....”
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93
The library marketing toolkit /
by Potter, Ned, 1980-
Published 2012
Subjects: “...Libraries -- Marketing....”
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94
Enchanting a disenchanted world : revolutionizing the means of consumption /
by Ritzer, George.
Published 2005
Subjects: “...Marketing -- United States....”
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95
Strategic marketing in library and information science /
Published 2002
Subjects: “...Libraries -- Marketing....”
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96
Marketing your library's electronic resources : a how-to-do-it manual for librarians /
by Kennedy, Marie R.
Published 2013
Subjects: “...Libraries -- Marketing....”
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97
Living my dream : an artistic approach to marketing /
by Saint James, Synthia.
Published 2012
Subjects: “...Small business marketing -- Handbooks, manuals, etc....”
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98
Psychological principles of marketing and consumer behavior /
Subjects: “...Marketing -- Psychological aspects....”
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100
Sports marketing and the psychology of marketing communication /
Published 2004
Subjects: “...Sports -- United States -- Marketing....”
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