Library Catalog | Simmons University - "Marketing research."

1

Innovating analytics : word of mouth index--use the next generation of net promoter to increase sales and drive results /

Innovating analytics : word of mouth index--use the next generation of net promoter to increase sales and drive results / Larry Freed.

by Freed, Larry.
Published 2013

Subjects: “...Marketing research -- Statistical methods....”

Access E-Book

eBook

2

Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations /

Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations / Derek R. Allen.

by Allen, Danica R., 1959-
Published 2004

Subjects: “...Marketing research -- Management....”

Access E-Book

eBook

3

Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations /

Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations / Derek R. Allen.

by Allen, Danica R., 1959-
Published 2004

Subjects: “...Marketing research -- Management....”

Book