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1
The industrial marketing and purchasing group and international marketing
Published 2004
Subjects: “...Industrial marketing....”
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2
Value-based marketing strategy : pricing and costs for relationship marketing /
by López, Santiago
Published 2014
Subjects: “...Relationship marketing....”
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3
Applying scientific reasoning to the field of marketing make better decisions /
by Grapentine, Terry.
Published 2012
Subjects: “...Marketing -- Management....”
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4
Marketing in food, hospitality, tourism and events a critical approach /
by Tresidder, Richard.
Published 2012
Subjects: “...Food service -- Marketing....”
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5
Marketing accountability a new metrics model to measure marketing effectiveness /
by McDonald, Malcolm.
Published 2011
Subjects: “...Marketing -- Management....”
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6
DO IT! marketing 77 instant-action ideas to boost sales, maximize profits, and crush your competition /
by Newman, David, 1964-
Published 2013
Subjects: “...Small business marketing....”
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8
Smart marketing : how to dramatically grow your revenue /
by Akber, Ahmed Al.
Published 2015
Subjects: “...Marketing....”
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9
Marketing education constructing the future /
Published 2006
Subjects: “...Marketing....”
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10
Pharmaceutical marketing
Published 2005
Subjects: “...Marketing....”
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11
Marketing's domain
Published 2002
Subjects: “...Marketing research....”
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12
Business marketing in the decade ahead the key challenges we face /
Published 2002
Subjects: “...Industrial marketing....”
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13
New research findings from Warwick Business School
Published 2002
Subjects: “...Marketing research....”
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14
International business negotiations
Published 2003
Subjects: “...Export marketing....”
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15
Research from De Montfort University marketing department
Published 2002
Subjects: “...Marketing research....”
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16
Business-to-business marketing in Latin America
Published 2004
Subjects: “...Industrial marketing....”
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17
Gurus on marketing
by Kermally, Sultan.
Published 2003
Subjects: “...Marketing....”
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18
Mastering marketing a comprehensive introduction to the skills of developing and defending your company's revenue /
by Ruskin-Brown, Ian.
Published 2006
Subjects: “...Marketing....”
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19
Marketing to China in China and from China
Published 2006
Subjects: “...Marketing....”
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20
Knowledge-based marketing the twenty-first century competitive edge /
by Chaston, Ian.
Published 2004
Subjects: “...Marketing....”
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21
Relationship theory and business markets
Published 2006
Subjects: “...Marketing....”
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22
The value chain and marketing
Published 2004
Subjects: “...Marketing channels....”
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23
Marketing intelligence & planning.
Published 2010
Subjects: “...Marketing research....”
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25
How to become filthy, stinking rich through network marketing without alienating friends and family /
Published 2012
Subjects: “...Multilevel marketing....”
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26
Internet marketing an hour a day /
by Bailey, Matt, 1969-
Published 2011
Subjects: “...Internet marketing....”
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27
The academic/practitioner divide in marketing - myth or reality?
Published 2004
Subjects: “...Marketing....”
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28
Principles and practice of social marketing an international perspective /
by Donovan, Rob, 1944-
Published 2010
Subjects: “...Social marketing....”
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29
Response the complete guide to profitable direct marketing /
by Geller, Lois K., 1944-
Published 2002
Subjects: “...Direct marketing....”
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30
Review of marketing research.
Published 2008
Subjects: “...Marketing research....”
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31
Review of marketing research.
Published 2009
Subjects: “...Marketing research....”
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32
Marketing theory : foundations, controversy, strategy, resource-advantage theory /
by Hunt, Shelby D.
Published 2015
Subjects: “...Marketing....”
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33
Simple solutions to effective marketing /
by Perrett, Dianne, Howe, Clive
Published 2005
Subjects: “...Marketing....”
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34
Hacking marketing : agile practices to make marketing smarter, faster, and more innovative /
by Brinker, Scott, 1971-
Published 2016
Subjects: “...Marketing....”
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36
Beyond buzz the next generation of word-of-mouth marketing /
by Kelly, Lois, 1955-
Published 2007
Subjects: “...Communication in marketing....”
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37
The new rules of green marketing : strategies, tools, and inspiration for sustainable branding /
by Ottman, Jacquelyn A.
Published 2011
Subjects: “...Green marketing....”
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38
Back where we belong - marketing as the organization's core strategy /
Published 2014
Subjects: “...Marketing -- Congresses....”
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39
Lead generation for dummies /
by Rothman, Dayna
Published 2014
Subjects: “...Marketing -- Management....”
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40
Demarketing /
Published 2014
Subjects: “...Marketing -- Management....”
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41
60-minute brand strategist the essential brand book for marketing professionals /
by Mootee, Idris, 1958-
Published 2013
Subjects: “...Branding (Marketing)...”
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42
Reason-oriented marketing a generic marketing approach for reasonable products and services /
by Masuch, Martin.
Published 2012
Subjects: “...Marketing....”
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43
Review of marketing research
Published 2013
Subjects: “...Marketing research....”
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44
Issues in internet marketing
Published 2003
Subjects: “...Internet marketing....”
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45
Challenging business relationships
Published 2007
Subjects: “...Industrial marketing....”
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47
Reflections on business-to-business marketing in the twenty-first century
Published 2006
Subjects: “...Marketing....”
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48
Free marketing 101 low and no-cost ways to grow your business, online & off /
by Cockrum, Jim, 1969-
Published 2011
Subjects: “...Marketing....”
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49
Connecting with consumers marketing for new marketplace realities /
by Kimmel, Allan J.
Published 2010
Subjects: “...Marketing....”
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50
Flagship marketing
Published 2008
Subjects: “...Flagship stores -- Marketing....”
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51
Social media marketing all-in-one /
by Jan, Zimmerman
Published 2017
Subjects: “...Social media -- Marketing....”
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52
Marketing your business : a guide to developing a strategic marketing plan /
by Nykiel, Ronald A.
Published 2011
Subjects: “...Marketing -- Decision making....”
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53
Big data marketing : engage your customers more effectively and drive value /
by Arthur, Lisa.
Published 2013
Subjects: “...Marketing -- Management....”
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54
Health care marketing
Published 2002
Subjects: “...Marketing....”
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55
Market orientation and service firm performance a research agenda /
Published 2002
Subjects: “...Marketing....”
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56
Contemporary thinking, topics and trends in international branding, part 1
Published 2007
Subjects: “...Export marketing....”
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57
Brand, organizational identity and reputation in SMEs an overview /
Published 2007
Subjects: “...Marketing research....”
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58
The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
by Mathieson, Rick.
Published 2010
Subjects: “...Branding (Marketing)...”
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59
Managing market relationships methodological and empirical insights /
by Lindgreen, Adam.
Published 2008
Subjects: “...Relationship marketing....”
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60
Interactive marketing revolution or rhetoric? /
by Miles, Chris, 1967-
Published 2010
Subjects: “...Interactive marketing....”
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61
The nonprofit marketing guide high-impact, low-cost ways to build support for your good cause /
by Leroux Miller, Kivi, 1969-
Published 2010
Subjects: “...Nonprofit organizations -- Marketing....”
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62
Guerrilla marketing for nonprofits 250 tactics to promote, recruit, motivate, and raise more money /
by Levinson, Jay Conrad.
Published 2010
Subjects: “...Nonprofit organizations -- Marketing....”
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63
Relationship marketing in services
Published 2002
Subjects: “...Marketing....”
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64
Marketing plans how to prepare them, how to use them /
by McDonald, Malcolm.
Published 2011
Subjects: “...Marketing -- Management....”
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65
Complete B2B online marketing
Published 2012
Subjects: “...Industrial marketing....”
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66
Commonsense direct & digital marketing
by Bird, Drayton.
Published 2007
Subjects: “...Direct marketing....”
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67
A very short, fairly interesting and reasonably cheap book about studying marketing
by Blythe, Jim.
Published 2006
Subjects: “...Marketing -- Study and teaching....”
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68
Mission-based marketing positioning your not-for-profit in an increasingly competitive world /
by Brinckerhoff, Peter C., 1952-
Published 2010
Subjects: “...Nonprofit organizations -- Marketing....”
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69
Multichannel marketing metrics and methods for on and offline success /
by Arikan, Akin, 1969-
Published 2008
Subjects: “...Internet marketing....”
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70
Be a recruiting superstar the fast track to network marketing millions /
by Christensen, Mary, 1951-
Published 2008
Subjects: “...Multilevel marketing....”
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71
Brand management
Published 2008
Subjects: “...Branding (Marketing) -- Management....”
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72
Measuring marketing : the 110+ essential metrics every marketer needs /
by Davis, John A.
Published 2018
Subjects: “...Marketing -- Evaluation....”
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73
Marketing plans : how to prepare them, how to profit from them /
Subjects: “...Marketing -- Management....”
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74
UnMarketing : everything has changed and nothing is different /
by Stratten, Scott, Stratten, Alison
Published 2017
Subjects: “...Relationship marketing....”
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76
Marketing strategies and practices in the contemporary environment /
Published 2014
Subjects: “...Marketing -- Congresses....”
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77
Breakthrough branding : positioning your library to survive and thrive /
Subjects: “...Libraries -- Marketing....”
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78
49 ways to market your business for free /
by White, Sarah-Jane
Published 2011
Subjects: “...Internet marketing....”
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79
Content to commerce engaging consumers across paid, owned, and earned channels /
by Savar, Avi, 1973-
Published 2013
Subjects: “...Social marketing....”
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80
The digital crown : winning at content on the web /
by Leibtag, Ahava.
Published 2014
Subjects: “...Internet marketing....”
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83
If you build it will they come? three steps to test and validate any market opportunity /
by Adams, Rob.
Published 2010
Subjects: “...New products -- Marketing....”
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84
UnMarketing : stop marketing, start engaging /
by Stratten, Scott.
Published 2012
Subjects: “...Relationship marketing....”
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85
Marketing information products and services a primer for librarians and information professionals /
Published 1999
Subjects: “...Information services -- Marketing....”
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86
Data-driven marketing the 15 metrics everyone in marketing should know /
by Jeffery, Mark, 1965-
Published 2010
Subjects: “...Marketing research....”
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87
Data-driven marketing content : a practical guide /
by Wilson, Lee
Published 2019
Subjects: “...Marketing research....”
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88
Open Innovation, dinamiche relazionali e strategia : aspetti teorici ed evidenze empiriche /
by Capone, Francesco
Published 2016
Subjects: “...Marketing -- Case studies....”
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89
Effect of solution transition on steering the sales force : for new marketing and sales metrics /
by Schnerrer, Julien
Published 2014
Subjects: “...Marketing -- Study and teaching....”
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90
Consumer behavior knowledge for effective sports and event marketing
Published 2011
Subjects: “...Sports -- Marketing....”
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91
Cultural strategy using innovative ideologies to build breakthrough brands /
by Holt, Douglas B.
Published 2010
Subjects: “...Branding (Marketing)...”
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92
International marketing in the Asia-Pacific region.
Published 2004
Subjects: “...Export marketing -- Asia....”
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93
The accidental marketer : power tools for people who find themselves in marketing roles /
by Spitale, Tom, Abbazia, Mary
Published 2014
Subjects: “...Marketing -- Management....”
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94
Marketing for Entrepreneurs : Concepts and Applications for New Ventures.
by Crane, Frederick G.
Published 2009
Subjects: “...Marketing -- Management....”
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95
Business intelligence and e-marketing workshop, IBM Warwick 2001
Published 2002
Subjects: “...Electronic commerce -- Marketing....”
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96
Marketing practices in Africa
Published 2002
Subjects: “...Industrial marketing -- Africa....”
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97
Neuromarketing in the B-to-B-sector importance, potential and its implications for brand management /
by Gentner, Friedrich.
Published 2012
Subjects: “...Industrial marketing....”
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98
Pathways less travelled to value creation interaction, dialogue and knowledge generation /
Published 2004
Subjects: “...Relationship marketing....”
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99
All you need is a good idea! how to create marketing messages that actually get results /
by Heyman, Jay H., 1939-
Published 2008
Subjects: “...Marketing....”
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