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1
Methods for assessing brand value a comparison between the Interbrand model and the BBDOs Brand Equity Evaluator model /
by J., Tatiana Soto.
Published 2008
Subjects: “...Corporate image....”
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Thesis Electronic eBook
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2
Weavers of speech : how the Bell Telephone Company (AT&T) created and used the female telephone operator as a corporate marketing tool from 1890 to 1915 /
by Tekeyan, Nancy
Published 1996
Subjects: “...Corporate image -- Case studies...”
Thesis Book
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3
Practicing the principles of corporate soul : does it make a difference? /
by Wallace, Donna A
Published 1997
Subjects: “...Corporate image...”
Thesis Book
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4
Saving face : a corporation's negative visual image : the case of Procter & Gamble Company's moon and stars
by Bonanno, Laura A
Published 1997
Subjects: “...Corporate image -- Case studies...”
Thesis Book
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