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1
Brand failures : the truth about the 100 biggest branding mistakes of all time /
by Haig, Matt.
Published 2003
Subjects: “...Branding (Marketing)...”
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2
Brand hijack : marketing without marketing /
by Wipperfürth, Alex.
Published 2006
Subjects: “...Branding (Marketing)...”
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3
Handbook of brand relationships
Published 2009
Subjects: “...Branding (Marketing)...”
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Electronic eBook
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