Suggested Subjects within your search.
1
What's in a name? advertising and the concept of brands /
by Jones, John Philip.
Published 2003
Subjects: “...Advertising....”
Access E-Book
Electronic eBook
Save to List
Saved in:
2
Branding and advertising
Published 2003
Subjects: “...Advertising....”
Access E-Book
Electronic eBook
Save to List
Saved in:
3
The omnipowerful brand : America's #1 brand specialist shares his secrets for catapulting your brand to marketing stardom /
by Delano, Frank.
Published 1999
Subjects: “...Advertising -- Brand name products....”
Access E-Book
eBook
Save to List
Saved in:
4
In search of the obvious the antidote for today's marketing mess /
by Trout, Jack.
Published 2008
Subjects: “...Advertising -- Brand name products....”
Access E-Book
Electronic eBook
Save to List
Saved in:
5
Creating a brand identity : a guide for designers /
by Slade-Brooking, Catharine
Published 2016
Subjects: “...Advertising -- Brand name products....”
Access E-Book
eBook
Save to List
Saved in:
6
Creating brand loyalty : the management of power positioning and really great advertising /
by Czerniawski, Richard D.
Published 1999
Subjects: “...Advertising -- Brand name products....”
Access E-Book
eBook
Save to List
Saved in:
7
Kids and branding in a digital world /
by Gunter, Barrie
Published 2016
Subjects: “...Advertising and children....”
Access E-Book
eBook
Save to List
Saved in:
8
Brand new China advertising, media, and commercial culture /
by Wang, Jing, 1950-
Published 2008
Subjects: “...Advertising -- China....”
Access E-Book
Electronic eBook
Save to List
Saved in:
10
Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands /
by Lindstrom, Martin, 1970-
Published 2003
Subjects: “...Advertising and children....”
Book
Save to List
Saved in:
11
Designing brand identity an essential guide for the whole branding team /
by Wheeler, Alina.
Published 2013
Subjects: “...Advertising -- Brand name products....”
Access E-Book
Electronic eBook
Save to List
Saved in:
12
Vulcans, earthlings and marketing ROI getting finance, marketing and advertising onto the same planet /
by Rutherford, David.
Published 2008
Subjects: “...Advertising -- Rate of return....”
Access E-Book
Electronic eBook
Save to List
Saved in:
13
Designing brand identity : an essential guide for the entire branding team /
by Wheeler, Alina
Published 2018
Subjects: “...Advertising -- Brand name products....”
Access E-Book
eBook
Save to List
Saved in:
14
The fall of advertising and the rise of PR /
by Ries, Al.
Published 2002
Subjects: “...Advertising....”
Book
Save to List
Saved in:
15
A master class in brand planning the timeless works of Stephen King /
by King, Stephen, 1931-2006.
Published 2007
Subjects: “...Advertising -- Management....”
Access E-Book
Electronic eBook
Save to List
Saved in:
16
The challenges facing brand managers today
Published 2012
Subjects: “...Advertising -- Brand name products....”
Access E-Book
Electronic eBook
Save to List
Saved in:
17
Brand.new /
Published 2000
Subjects: “...Advertising -- Great Britain....”
Book
Save to List
Saved in:
18
Designing brand experiences /
by Landa, Robin.
Published 2006
Subjects: “...Advertising -- Brand name products....”
Book
Save to List
Saved in:
19
A century of American icons : 100 products and slogans from the 20th century consumer culture /
Published 2002
Subjects: “...Advertising -- Brand name products -- United States -- History -- 20th century....”
Book
Save to List
Saved in:
20
The handbook of brand management /
by Arnold, David, 1955-
Published 1992
Subjects: “...Advertising -- Brand name products -- United States....”
Book
Save to List
Saved in:
21
What is brand equity, anyway? : selected papers on brands and advertising /
by Feldwick, Paul.
Published 2002
Subjects: “...Advertising -- Research....”
Book
Save to List
Saved in:
22
Best practice cases in branding : lessons from the world's strongest brands /
by Keller, Kevin Lane, 1956-
Published 2008
Subjects: “...Advertising -- Case studies....”
Book
Save to List
Saved in: