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Consumer behavior
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Online consumer behavior theory and research in social media, advertising, and e-tail / editor, Angeline G. Close.
Published 2012
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Impact of e-commerce on consumers and small firms edited by Salvatore Zappalà and Colin Gray.
Published 2006
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The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape / guest editor, Associate Professor Kiseol Yang.
Published 2015
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Social commerce e comportamento d'acquisto : Gli effetti del digital sulla fiducia del consumatore / Alice Mazzucchelli, Roberto Chierici.
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Chierici, Roberto
Published 2017
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Digital marketing global strategies from the world's leading experts / Jerry Wind, Vijay Mahajan.
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Wind, Yoram
Published 2001
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The social and cognitive impacts of e-commerce on modern organizations / Mehdi Khosrow-Pour, editor.
Published 2004
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