Library Catalog | Simmons University

1

Successful marketing strategy for high-tech firms

Successful marketing strategy for high-tech firms Eric Viardot.

by Viardot, Eric.
Published 2004

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2

New food product development from concept to marketplace /

New food product development from concept to marketplace / Gordon W. Fuller.

by Fuller, Gordon W.
Published 2011

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3

Connecting with consumers marketing for new marketplace realities /

Connecting with consumers marketing for new marketplace realities / Allan J. Kimmel.

by Kimmel, Allan J.
Published 2010

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4

Growth through innovation : eight practical steps for entrepreneurs /

Growth through innovation : eight practical steps for entrepreneurs / Guy Bauwen.

by Bauwen, Guy
Published 2013

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5

Marktorientierte Unternehmensführung und digitalisierung : management im digitalen wandel /

Marktorientierte Unternehmensführung und digitalisierung : management im digitalen wandel / Dirk Lippold.

by Lippold, Dirk, 1953-
Published 2017

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6

Niche envy : marketing discrimination in the digital age /

Niche envy : marketing discrimination in the digital age / Joseph Turow.

by Turow, Joseph
Published 2006

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7

Commercialization of new materials for a global economy

Commercialization of new materials for a global economy National Materials Advisory Board, Commission on Engineering and Technical Systems, National Research Council.

Published 1993

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8

The competitive status of the U.S. pharmaceutical industry the influences of technology in determining international industrial competitive advantage /

The competitive status of the U.S. pharmaceutical industry the influences of technology in determining international industrial competitive advantage / prepared by the Pharmaceutical Panel Committee on Technology and International Economic and Trade Issues, Office of the Foreign Secretary National Academy of Engineering, Commission on Engineering and Technical Systems National Research Council ; Charles C. Edwards, chairman ; Lacy Glenn Thomas, rapporteur.

Published 1983

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9

Z.E.R.O. : zero paid media as the new marketing model /

Z.E.R.O. : zero paid media as the new marketing model / Joseph Jaffe, Maarten Albarda.

by Jaffe, Joseph.
Published 2014

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10

E-marketing applications of information technology and the internet within marketing /

E-marketing applications of information technology and the internet within marketing / Cor Molenaar.

by Molenaar, Cor.
Published 2012

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11

Converge transforming business at the intersection of marketing and technology /

Converge transforming business at the intersection of marketing and technology / Bob Lord, Ray Velez.

by Lord, Bob, 1963-
Published 2013

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12

AI for marketing and product innovation : powerful new tools for predicting trends, connecting with customers, and closing sales /

AI for marketing and product innovation : powerful new tools for predicting trends, connecting with customers, and closing sales / A. K. Pradeep, Andrew Appel, Stan Sthanunathan.

by Pradeep, A. K., Appel, Andrew, Sthanunathan, Stan
Published 2019

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13

The daily you how the new advertising industry is defining your identity and your worth /

The daily you how the new advertising industry is defining your identity and your worth / Joseph Turow.

by Turow, Joseph.
Published 2011

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14

The long tail : why the future of business is selling less of more /

The long tail : why the future of business is selling less of more / Chris Anderson.

by Anderson, Chris, 1961-
Published 2006

Book

15

Thriving in the knowledge age : new business models for museums and other cultural institutions /

Thriving in the knowledge age : new business models for museums and other cultural institutions / John H. Falk and Beverly K. Sheppard.

by Falk, John H. 1948-
Published 2006

Book

16

Crossing the chasm : marketing and selling disruptive products to mainstream customers /

Crossing the chasm : marketing and selling disruptive products to mainstream customers / Geoffrey A. Moore ; with a foreword by Regis McKenna.

by Moore, Geoffrey A., 1946-
Published 2002

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17

The case of Peter Rabbit : changing conditions of literature for children /

The case of Peter Rabbit : changing conditions of literature for children / Margaret Mackey.

by Mackey, Margaret.
Published 1998

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18

The new marketing era : marketing to the imagination in a technology-driven world /

The new marketing era : marketing to the imagination in a technology-driven world / Paul Postma.

by Postma, Paul.
Published 1999

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