Library Catalog | Simmons University - "Marketing."

1

The digital marketer : ten new skills you must learn to stay relevant and customer-centric /

The digital marketer : ten new skills you must learn to stay relevant and customer-centric / Larry Weber, Lisa Leslie Henderson ; foreword by George Colony.

by Weber, Larry, Henderson, Lisa Leslie
Published 2014

Subjects: “...Internet marketing -- Social aspects....”

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2

The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape /

The impact of digital shopping channels on multi-channel marketing and attribution in the changing retail landscape / guest editor, Associate Professor Kiseol Yang.

Published 2015

Subjects: “...Internet marketing....”

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3

Online consumer behavior theory and research in social media, advertising, and e-tail /

Online consumer behavior theory and research in social media, advertising, and e-tail / editor, Angeline G. Close.

Published 2012

Subjects: “...Internet marketing....”

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4

Marketplace lifestyles in an age of social media theory and methods /

Marketplace lifestyles in an age of social media theory and methods / Lynn R. Kahle and Pierre Valette-Florence.

by Kahle, Lynn R.
Published 2012

Subjects: “...Internet marketing....”

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