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  1. 1
    Qualitative Consumer Research.
    Published 2015
    Subjects: “…Consumers -- Research.…”
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  2. 2
    Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /
    by Bearden, William O., 1945-
    Published 1999
    Subjects: “…Marketing research.…”
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  3. 3
    Marktforschung : grundlagen und praktische anwendungen /
    Subjects: “…Marketing research.…”
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  4. 4
    Why people buy things they don't need : understanding and predicting consumer behavior /
    by Danziger, Pamela N.
    Published 2004
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  5. 5
    Marketing the basics /
    by Moore, Karl, 1955-
    Published 2010
    Subjects: “…Consumer behavior -- Research.…”
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  6. 6
    Consumer behaviour and marketing research (text and cases) /
    by Nair, Suja R.
    Published 2009
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  7. 7
    Behavioral pricing
    Published 2005
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  8. 8
    Product innovation toolbox a field guide to consumer understanding and research /
    Published 2012
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  9. 9
    Why we buy : the science of shopping /
    by Underhill, Paco
    Published 1999
    Subjects: “…Marketing research.…”
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  10. 10
    The age curve how to profit from the coming demographic storm /
    by Gronbach, Kenneth W.
    Published 2008
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