Marketing management [by] Harper W. Boyd, Jr. [and] William F. Massy.
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| Online Access: |
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| Access Note: | Access to electronic resources restricted to Simmons University students, faculty and staff. |
| Main Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
New York,
Harcourt Brace Jovanovich
[1972]
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| Series: | Harbrace series in business and economics.
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| Subjects: |
Internet
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| Call Number: |
HF5415.13 .B669 |
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