Improving customer satisfaction, loyalty, and profit : an integrated measurement and management system / Michael D. Johnson, Anders Gustafsson.
Content Description
Saved in:
| Online Access: |
Access E-Book |
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| Access Note: | Access to electronic resources restricted to Simmons University students, faculty and staff. |
| Main Author: | |
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
San Francisco :
Jossey-Bass,
©2000.
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| Edition: | 1st ed. |
| Series: | University of Michigan Business School management series.
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| Subjects: |