Contemporary strategy analysis : text and cases / Robert M. Grant.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Chichester, West Sussex, United Kingdom :
Wiley,
[2016]
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| Edition: | Ninth edition. |
| Subjects: |
Table of Contents:
- Part I. Introduction. The concept of strategy
- Part II. The tools of strategy analysis. Goals, Values, and Performance ; Industry Analysis: The Fundamentals ; Further Topics in Industry and Competitive Analysis ; Analyzing Resources and Capabilities ; Organization Structure and Management Systems: The Fundamentals of Strategy Implementation
- Part III. Business strategy and the quest for competitive advantage. The Sources and Dimensions of Competitive Advantage ; Industry Evolution and Strategic Change ; Technology-based Industries and the Management of Innovation ; Competitive Advantage in Mature Industries
- Part IV. Corporate strategy. Vertical Integration and the Scope of the Firm ; Global Strategy and the Multinational Corporation ; Diversification Strategy ; Implementing Corporate Strategy: Managing the Multibusiness Firm ; External Growth Strategies: Mergers, Acquisitions, and Alliances ; Current Trends in Strategic Management.