Using digital analytics for smart assessment /

Using digital analytics for smart assessment / Tabatha Farney.

Your library has collected massive amounts of data, and the decision-making process requires that you analyze it. Digital analytics focuses on the digital data: from library websites, electronic resources, online collections, and even social media. Farney presents technical advice that you can use t...

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Bibliographic Details
Main Author: Farney, Tabatha (Author)
Format: Book
Language:English
Published: Chicago : ALA Editions, 2018.
Edition:First edition.
Subjects:
Libraries > Evaluation > Statistical methods.
Library administration > Decision making > Statistical methods.
Library users > Statistics > Data processing.
Library Web sites > Use studies.
Online library catalogs > Use studies.
Electronic information resources > Use studies.
Web usage mining.
Information visualization.
Library statistics > United States > Case studies.
Description
Summary:Your library has collected massive amounts of data, and the decision-making process requires that you analyze it. Digital analytics focuses on the digital data: from library websites, electronic resources, online collections, and even social media. Farney presents technical advice that you can use to develop your own digital analytics projects, and includes contributed essays that tackle the challenges your library will face.
Physical Description:xii, 154 pages ; illustrations ; 23 cm
Bibliography:Includes bibliographical references and index.
ISBN:9780838915981
0838915981

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