Mobile social marketing in libraries / Samantha C. Helmick.

Snapchat, a new photo- and video-sharing mobile app, logs over 400 million messages every day. Instagram, a similar mobile app, boasts over 130 million users. And the six-second video-making app Vine skyrocketed to 40 million users within its first year. Discover how to leverage the popularity of th...

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Bibliographic Details
Main Author: Helmick, Samantha C., 1985- (Author)
Format: Book
Published: Lanham : Rowman & Littlefield, [2015]
Series:Library technology essentials ; no. 9.

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Call Number: Z716.3 .H43 2015
Status: Available  Request this item