The tipping point how little things can make a big difference / written by Malcolm Gladwell.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, o...

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Main Author: Gladwell, Malcolm, 1963-
Format: Electronic eBook
Published: New York : Little, Brown and Co., 2006.


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Call Number: HM1033