The marketing plan handbook / Alexander Chernev.
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Chicago, IL :
Cerebellum Press,
2011.
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| Edition: | Third edition. |
| Subjects: |
| Physical Description: | vi, 149 pages : illustrations ; 24 cm |
|---|---|
| Bibliography: | Includes bibliographical references. |
| ISBN: | 9781936572021 1936572028 |