APA Citation

Chernev, A. (2011). The marketing plan handbook (Third edition.). Chicago, IL: Cerebellum Press.

Chicago Style Citation

Chernev, Alexander. The Marketing Plan Handbook. Third edition. Chicago, IL: Cerebellum Press, 2011.

MLA Citation

Chernev, Alexander. The Marketing Plan Handbook. Third edition. Chicago, IL: Cerebellum Press, 2011.

Warning: These citations may not always be 100% accurate.