Say it with data : a concise guide to making your case and getting results / Priscille Dando.

Being a frontline advocate requires vision, a deep understanding of the workings of the library, and a plan of relationship building and communication. Any advocacy effort will be unsuccessful without data and statistics. Data that speaks to your point is difficult to refute, and being prepared with...

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Bibliographic Details
Main Author: Dando, Priscille (Author)
Format: Book
Language:English
Published: Chicago : ALA Editions, an imprint of the American Library Association, 2014.
Subjects:
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245 1 0 |a Say it with data :  |b a concise guide to making your case and getting results /  |c Priscille Dando. 
246 3 0 |a Concise guide to making your case and getting results 
264 1 |a Chicago :  |b ALA Editions, an imprint of the American Library Association,  |c 2014. 
300 |a xiii, 132 pages :  |b illustrations ;  |c 23 cm 
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504 |a Includes bibliographical references and index. 
505 0 |a Determining need, message, and audience -- Secrets of effective communication -- Working with the power of statistics -- Methods of measurement : surveys -- Methods of measurement : focus groups -- Presenting data to get results. 
520 |a Being a frontline advocate requires vision, a deep understanding of the workings of the library, and a plan of relationship building and communication. Any advocacy effort will be unsuccessful without data and statistics. Data that speaks to your point is difficult to refute, and being prepared with easily accessible data lends greater authority to you and your message. 
650 0 |a Communication in library administration. 
650 0 |a Library statistics. 
650 0 |a Libraries  |x Marketing. 
650 0 |a Libraries  |x Evaluation  |x Statistical methods. 
650 0 |a Library use studies. 
650 0 |a Library surveys. 
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