Best customers : demographics of consumer demand / by the editors of New Strategist Publications.

Analyzes household spending on numerous products and services by age, income, household type, race and Hispanic origin, region of residence, and educational attainment of householder. Identifies which households spend the most on a product or service (the best customers) and which control the larges...

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Bibliographic Details
Online Access: Access E-Book
Access Note:Access to electronic resources restricted to Simmons University students, faculty and staff.
Corporate Author: Gale (Firm)
Format: eBook
Language:English
Published: Ithaca, N.Y. : New Strategist Publications, [2006]
Edition:4th ed.
Series:Gale eBooks
Subjects:
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245 0 0 |a Best customers :  |b demographics of consumer demand /  |c by the editors of New Strategist Publications. 
250 |a 4th ed. 
264 1 |a Ithaca, N.Y. :  |b New Strategist Publications,  |c [2006] 
264 4 |c copyright 2006 
300 |a 1 online resource (xiii, 750 pages) :  |b illustrations. 
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500 |a Chiefly tables. 
500 |a Includes index. 
505 0 |a Alcoholic beverages -- Apparel -- Computers -- Education - - Entertainment -- Financial products and services -- Furnishings and equipment -- Gifts for non-household members -- Groceries -- Health care -- Household services -- Housekeeping supplies -- Personal care -- Reading material -- Restaurants and carry-outs -- Shelter -- Telephone -- Tobacco -- Transportation -- Travel -- Utilities. 
506 |a Access to electronic resources restricted to Simmons University students, faculty and staff. 
520 |a Analyzes household spending on numerous products and services by age, income, household type, race and Hispanic origin, region of residence, and educational attainment of householder. Identifies which households spend the most on a product or service (the best customers) and which control the largest share of spending (the biggest customers). 
588 |a Description based on print version record. 
650 0 |a Consumers  |z United States  |v Statistics. 
650 0 |a Consumer behavior  |z United States  |v Statistics. 
650 0 |a Consumption (Economics)  |z United States  |v Statistics. 
650 0 |a Household surveys  |z United States  |v Statistics. 
710 2 |a Gale (Firm) 
776 0 8 |i Print version:  |t Best customers.  |d Ithaca, N.Y. : New Strategist Publications, c2006  |z 9781933588063 
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