Publishing : principles & practice / Richard Guthrie.
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Format: | Book |
Language: | English |
Published: |
Thousand Oaks, Calif. :
SAGE Publications,
2011.
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Table of Contents:
- A history of books
- The publishing process
- Sectors in the anglophone model
- Craft to corporation
- Copyright and publishing law
- Rights and contracts
- Marketing, promotion and bookselling
- The era of digital publishing.