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|a Public relations and marketing for archives :
|b a how-to-do-it manual /
|c edited by Russell D. James and Peter J. Wosh.
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| 264 |
|
1 |
|a Chicago :
|b Society of American Archivists ;
|a New York :
|b Neal-Schuman Publishers,
|c [2011]
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| 264 |
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4 |
|c ©2011
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| 300 |
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|a xiv, 273 pages :
|b illustrations ;
|c 28 cm.
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| 490 |
1 |
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|a How-to-do-it manuals ;
|v no. 176
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| 504 |
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|a Includes bibliographical references and index.
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| 505 |
0 |
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|a Part I: Approaches. Websites / Michele M. Lavoie -- Social media / Lauren Oostveen -- Blogging / Lisa Grimm -- Media outlets / Stephanie Gaub -- Press kits and news releases / Russell D. James -- Newsletters / William Jordan Patty -- Visual materials / Stephanie Gaub -- Part II: Audiences. Educational programming / Maria Mazzenga -- Public presentations / Elizabeth A. Myers -- Historical societies, genealogists, and volunteers / Suzanne Campbell -- Donors / Victoria Arel Lucas -- College students / Gregory A. Jackson -- Appendix: Sample archives marketing plan.
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|a Archives
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|a James, Russell D.
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|a How-to-do-it manuals for libraries ;
|v no. 176.
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