Free : how today's smartest businesses profit by giving something for nothing / Chris Anderson.

Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for. Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models -- from cover.

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Bibliographic Details
Main Author: Anderson, Chris, 1961-
Format: Book
Language:English
Published: New York, N.Y. : Hyperion, ©2010.
Edition:1st U.S. paperback ed.
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