Free : how today's smartest businesses profit by giving something for nothing / Chris Anderson.
Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for. Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models -- from cover.
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York, N.Y. :
Hyperion,
[2010]
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Edition: | First U.S. paperback edition. |
Subjects: |
Summary: | Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for. Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models -- from cover. |
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Item Description: | "With a new preface"--Cover. |
Physical Description: | 282 pages : illustrations ; 21 cm |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 140131032X 9781401310325 |