The theory and practice of corporate communication : a competing values perspective / Alan T. Belasen.
Corporate communication is a dynamic interplay of complementary and often competing orientations. This book offers a coherent, integrative approach by examining the topic and tasks from the framework of the competing values perspective.
Saved in:
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Los Angeles, Calif. :
SAGE Publications,
[2008]
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| Subjects: |
Main Collection
| Call Number: |
HD30.3 .B447 2008 |
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| Status: | Available Request this item |