Adland : searching for the meaning of life on a branded planet / James P. Othmer.
A chronicle of the past, present, and future of advertising reveals significant transformations currently taking place in idea factories, introduces people dedicated to making advertising more effective, and offers insight into the ways in which ads reflect desired lifestyles.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Doubleday,
c2009.
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| Edition: | 1st ed. |
| Subjects: |
Main Collection
| Call Number: |
HF5823 .O83 2009 |
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| Status: | Available Request this item |