Hidden in plain sight : how to find and execute your company's next big growth strategy / Erich Joachimsthaler.

"Hidden in Plain Sight explains how to spot opportunities before your rivals do. Through eye-opening stories, Erich Joachimsthaler introduces the demand-first innovation and growth model - a systematic and repeatable process that helps you really see the biggest opportunities hidden in plain si...

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Bibliographic Details
Main Author: Joachimsthaler, Erich, 1956-
Format: Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, [2007]
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Call Number: HF5415.153 .J63 2007
Status: Available  Request this item