The new influencers : a marketer's guide to the new social media / Paul Gillin.
"Blogging, podcasting, and other social media are profoundly disrupting the mainstream media and marketing industries. Paul Gillin s The New Influencers explores these forces at work, identifying the new influencers, their goals and motivations, and offers strategies for both large and small or...
Saved in:
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Sanger, CA :
Quill Driver Books/Word Dancer Press,
[2007]
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| Subjects: |
Main Collection
| Call Number: |
HF5415 .G5424 2007 |
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| Status: | Available Request this item |