The case study handbook : how to read, discuss, and write persuasively about cases / William Ellet.

Provides an approach for analyzing, discussing, and writing about cases. This book shows how to classify cases according to analytical task they require (solving a problem, making a decision, or forming an evaluation) and establish a base of knowledge about a case. It shows how to talk about cases i...

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Main Author: Ellet, William (Author)
Format: Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, [2007]
Subjects:
Table of Contents:
  • pt. 1. Analysis. How to analyze a case
  • Case analysis demonstration
  • Problems
  • Decisions
  • Evaluations
  • pt. 2. Discussion. How to discuss a case
  • pt. 3. Writing. How to write a case-based essay
  • Problem essays
  • Decision essays
  • Evaluation essays
  • pt. 4. Cases for analysis and writing. Allentown Materials Corporation : The electronic products division (abridged)
  • General Electric : Major appliance business group (abridged)
  • General Motors : Packard electric division
  • Malaysia in the 1990's
  • Whistler Corporation.