Your attention, please : how to appeal to today's distracted, disinterested, disengaged, disenchanted, and busy consumer / Paul B. Brown and Alison Davis.
"Your Attention, Please. is the new strategy guide for communicating to the reluctant consumer. It shows you who the new audience is, how to reach them, and how you must communicate differently?or risk losing mindshare and marketshare"--Publisher website (March 2007).
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Avon, Mass. :
Adams Business,
[2006]
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| Subjects: |
Main Collection
| Call Number: |
HF5822 .B82 2006 |
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| Status: | Available Request this item |