Be unreasonable : the unconventional way to extraordinary business results / Paul Lemberg.

"Paul Lemberg, one of the world's leading business growth consultants, teaches top level executives and entrepreneurs how to get more out of themselves, their companies, and their clients by using strategies that sidestep the prevailing business thinking." "Being unreasonable is...

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Bibliographic Details
Main Author: Lemberg, Paul.
Format: Book
Language:English
Published: New York : McGraw-Hill, [2007]
Subjects:
Table of Contents:
  • An unreasonable manifesto
  • Being unreasonable
  • Unreasonable strategy
  • Unreasonable thinking
  • Unreasonable tactics
  • Unreasonable execution.