Food is love : food advertising and gender roles in modern America / Katherine J. Parkin.

Modern advertising has changed dramatically since the early twentieth century, but when it comes to food, Katherine Parkin writes, the message has remained consistent. Advertisers have historically promoted food in distinctly gendered terms, returning repeatedly to themes that associated shopping an...

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Bibliographic Details
Main Author: Parkin, Katherine J.
Format: Book
Language:English
Published: Philadelphia : University of Pennsylvania Press, 2006.
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Call Number: HF5827.85 .P37 2006
Status: Available  Request this item