Global literacies : lessons on business leadership and national cultures : a landmark study of CEOs from 28 countries / Robert Rosen [and others].
"In Global Literacies, a team of researchers led by Robert Rosen, Ph. D., of Healthy Companies International, and Watson Wyatt Worldwide have produced the first model of international business success based on a wide-ranging landmark study of global leaders and their world-class companies. Glob...
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| Format: | Book |
| Language: | English |
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New York :
Simon & Schuster,
[2000]
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Table of Contents:
- The search for global competitiveness. The new business reality ; The cultures of twenty-first-century business
- The four global literacies: creating a new language of business. Personal literacy: understanding and valuing yourself ; Social literacy: engaging and challenging others ; Business literacy: focusing and mobilizing your organization ; Cultural literacy: valuing and leveraging cultural differences
- The global literacies at work: solving the five universal business questions. Purpose: where are we going? ; Plan: how do we get there? ; Networks: how do we work together? ; Tools: what resources do we need? ; Results: how do we measure success?
- Becoming a globally literate leader. Your path to global literacies.