APA Citation

Reichheld, F. F. (2006). The ultimate question: Driving good profits and true growth. Boston, Massachusetts: Harvard Business School Press.

Chicago Style Citation

Reichheld, Frederick F.. The Ultimate Question: Driving Good Profits and True Growth. Boston, Massachusetts: Harvard Business School Press, 2006.

MLA Citation

Reichheld, Frederick F.. The Ultimate Question: Driving Good Profits and True Growth. Boston, Massachusetts: Harvard Business School Press, 2006.

Warning: These citations may not always be 100% accurate.