Provocateur : images of women and minorities in advertising / Anthony J. Cortese.

"This updated second edition offers a refined theoretical framework, new pedagogical features, and expansion of advertising images and their analysis. Controversially, the second edition highlights preliminary evidence, contrary to popular opinion, that media sex and violence do not always sell...

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Bibliographic Details
Main Author: Cortese, Anthony Joseph Paul.
Format: Book
Published: Lanham, Md. : Rowman & Littlefield Publishers, ©2004.
Edition:2nd ed.

Books - Level 2

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Call Number: HF5823 .C5977 2004
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