Early warning : using competitive intelligence to anticipate market shifts, control risk, and create powerful strategies / Ben Gilad.
"The corporate landscape is littered with tales of once-strong companies that would still be dominant forces had they used a competitive early warning system (CEW). Gilad offers a powerful one-two punch of detailed examples (from companies like Microsoft, Procter & Gamble, IBM, General Elec...
Saved in:
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
AMACOM,
[2004]
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| Subjects: |
24 Hour Reserve - Library Service Desk
| Call Number: |
HD61 .G533 2004 |
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| Status: | Available |