Marketing plans that work / Malcolm H.B. McDonald, Warren J. Keegan.

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Bibliographic Details
Main Author: McDonald, Malcolm
Other Authors: Keegan, Warren J.
Format: Book
Language:English
Published: Boston : Butterworth-Heinemann, c2002.
Edition:2nd ed.
Subjects:

Main Collection

Holdings details from Main Collection
Call Number: HF5415.13 .M3154 2002
Status: Available Request this item