Total exposure : controlling your company's image in the glare of the business media explosion /

Total exposure : controlling your company's image in the glare of the business media explosion / Gustav Carlson.

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Bibliographic Details
Online Access: Access E-Book
Access Note:Access to electronic resources restricted to Simmons University students, faculty and staff.
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Main Author: Carlson, Gustav.
Format: eBook
Language:English
Published: New York : American Management Assoc., ©2000.
Subjects:
Corporate image > United States.
Public relations > United States.
Industrial publicity > United States.
Mass media and business > United States.

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Call Number: HD59.2 .C366 2000eb

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