Careers in starting and building franchises / by Carlienne A. Frisch.
Describes what franchises are and how they work, the education and training needed, different kinds of franchise businesses, career opportunities, and more.
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Access Note: | Access to electronic resources restricted to Simmons University students, faculty and staff. Access limited to one user at a time. |
Main Author: | |
Format: | eBook |
Language: | English |
Published: |
New York :
Rosen Pub. Group,
[1999]
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Edition: | First edition. |
Series: | Careers (Rosen Publishing Group)
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Subjects: |
Table of Contents:
- Section I: Who, what, when, and why ; 1. Welcome to franchising: Introduction and history ; 2. Welcome to McDonald's: A case history ; 3. Franchises: What they are and how they work ; 4. Is franchising for you? ; 5. Education and training ; 6. Franchising advantages and risks ; 7. Opportunities for women and minorities
- Section II: Where and how ; 8. Types of franchises ; 9. Choosing a franchise that is right for you ; 10. Getting help before getting started ; 11. Pursuing a franchise possibility ; 12. Financing a franchise ; 13. Buying an existing franchise operation
- Section III: Looking ahead ; 14. Franchising around the world ; 15. Franchising in the twenty-first century
- Glossary
- For more information
- For further reading
- Index.