The rise and fall of strategic planning : reconceiving roles for planning, plans, planners / Henry Mintzberg.
Mintzberg traces the origins and history of strategic planning through its prominence and subsequent fall. He argues that we must reconceive the process by which strategies are created -- by emphasizing informal learning and personal vision -- and the roles that can be played by planners. Mintzberg...
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York : Toronto :
Free Press ; Maxwell Macmillan Canada,
[1994]
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Subjects: |
Main Collection
Call Number: |
HD30.28 .M56 1994 |
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Status: | Available Request this item |