Out of the garden : toys, TV, and children's culture in the age of marketing / Stephen Kline.

This timely and innovative book provides a detailed history of marketing to children, revealing the strategies that shape the design of toys and have a powerful impact on the way children play. Stephen Kline looks at the history and development of children's play culture and toys from the teddy...

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Bibliographic Details
Main Author: Kline, Stephen.
Format: Book
Language:English
Published: London ; New York : Verso, 1993.
Subjects:

Books - Level 2

Holdings details from Books - Level 2
Call Number: HQ784.T4 K57 1993
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