Marketing to older consumers : a handbook of information for strategy development /

Marketing to older consumers : a handbook of information for strategy development / George P. Moschis

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Bibliographic Details
Main Author:	Moschis, George P., 1944-
Format:	Book
Language:	English
Published:	Westport, Conn. : Quorum Books, 1992
Subjects:	Older consumers Marketing

Main Collection

Holdings details from Main Collection
Call Number:	HF5415.32 .M67 1992
Status:	Available Request this item