Infopromotion : publicity and marketing ideas for the information profession / Feona Hamilton.
This book provides a clear strategy for the improvement of communication between the library and its users through the use of graphics and a corporate identity. It shows how the development of such an approach can produce benefits for the library while at the same time allowing the flexibility and i...
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| Format: | Book |
| Language: | English |
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Aldershot, Hants, England ; Brookfield, Vt., USA :
Gower,
[1990]
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