Handbook of institutional advancement /

Handbook of institutional advancement / A. Westley Rowland, general editor ; foreword by James L. Fisher.

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Bibliographic Details
Other Authors: Rowland, A. Westley, 1915-1995.
Format: Book
Language:English
Published: San Francisco : Jossey-Bass, 1986.
Edition:Second edition.
Series:Jossey-Bass higher education series.
Subjects:
Universities and colleges > Public relations > United States.
College publicity > United States.
Educational fund raising > United States.
College publications > United States.
Universities and colleges > United States > Admission.
Description
Item Description:"A modern guide to executive management, institutional relations, fundraising, alumni administration, government relations, publications, periodicals, and enrollment management"--Half title page.
Physical Description:xxxii, 796 pages ; 24 cm.
Bibliography:Includes bibliographical references and indexes.
ISBN:0875896898
9780875896892
0875893139
9780875893136

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