Marketing for libraries and information agencies /

Marketing for libraries and information agencies / edited by Darlene E. Weingand.

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Bibliographic Details
Other Authors: Weingand, Darlene E.
Format: Book
Language:English
Published: Norwood, N.J. : Ablex Pub. Corp., [1984]
Series:Libraries and information science series.
Subjects:
Libraries > Public relations.
Information services > Public relations.
Advertising > Information services.
Information services > Marketing.
Advertising > Libraries.
Libraries > Marketing.
Description
Physical Description:viii, 130 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and indexes.
ISBN:0893911550
9780893911553

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