The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications / Gabriela Salinas.
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| Online Access: |
Access E-Book |
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| Access Note: | Access to electronic resources restricted to Simmons University students, faculty and staff. |
| Main Author: | |
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Chichester, West Sussex, England ; Hoboken, N.J. :
Wiley,
c2009.
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| Subjects: |
Internet
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| Call Number: |
HF5415.1255 .S35 2009 |
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