Sense and respond : how successful organizations listen to customers and create new products continuously / Jeff Gothelf & Josh Seiden.
We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. New technologies are transforming the way companies interact with thei...
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| Access Note: | Access to electronic resources restricted to Simmons University students, faculty and staff. |
| Main Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
Boston, Massachusetts :
Harvard Business Review Press,
[2017]
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| Subjects: |
Internet
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| Call Number: |
HD58.9 .G6795 2017 |
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