Marketing 3.0 from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
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| Access Note: | Access to electronic resources restricted to Simmons University students, faculty and staff. |
| Main Author: | |
| Corporate Author: | |
| Other Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
John Wiley & Sons, Inc.,
2010.
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| Subjects: |
Internet
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| Call Number: |
HF5415 .K68 2010 |
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